![]() ![]() EMMA employs a broad mix of data collection methods including observations, quantitative and qualitative information, and often uses indirect, open-ended lines of questioning to arrive at the desired pieces of information. Most EMMA/PCMA assessments are still conducted using pen and paper data collection tools. One of the reasons EMMA assessments lag behind in the uptake of MDC tools is the types of information collected during EMMA fieldwork. It is worth exploring how ICT can support emergency market assessments beyond just MDC. For example, one could set up SMS reporting mechanisms with select market actors in order to provide ongoing market monitoring data.Mobile technology is a support tool, not an end-all solution. The most successful uses of ICT take context into account, including security, connectivity and local staff’s capacity using mobile devices for data collection. ![]() Include an ICT specialist in this planning process to adequately gauge how much time is needed for this. Build sufficient time into the pre-assessment workshop agenda for form development, digitization, testing and revision.
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